API & Webhooks

Retreaver Pay-Per-Call Features To Optimize Your Conversion Performance

Quick summary

Overview of Retreaver's pay-per-call features, with links to guides for data posting, RTB, call reservation, webhook configuration, and conversion postbacks that help improve call routing and conversion performance.

The pay-per-call industry is constantly evolving and Retreaver Call Tracking is leading the way forward with new feature releases that modernize the pay-per-call distribution model. This guide will showcase the latest Retreaver features which will maximize your call conversion performance.


Pay-Per-Call Features To Optimize Your Conversion Performance

In this article:


Retreaver Source/Publisher Data Posting

Source/Publisher Data Posting can be used by source/publisher lead generators to:

  • Provide lead information prior to routing the call such as First Name / Last Name / Zip Code.
  • Forward lead attribution credentials such as call specific tracking/conversion postback keys.
  • Increase lead conversion rates by prequalifying & matching agents using supplied lead details.

Click here to view the Source/Publisher Data Posting guide.


Retreaver Real-Time-Bidding

Real-Time-Bidding can be used by source/publisher lead generators to:

  • Allow publishers to pre-qualify leads & reserve an agent on your call campaigns.
  • Ensure agent compatibility prior to routing by evaluating matching criteria & availability.
  • Return a unique transfer number, conversion timer and payout value upon a successful RTB request.

Click here to view the Retreaver Real-Time-Bidding guide.


Retreaver Call Reservation

Call Reservation can be used by source/publisher lead generators to:

  • Allow publishers to pre-qualify leads & reserve an agent on your call campaigns.
  • Ensure agent compatibility prior to routing by evaluating matching criteria & availability.
  • Return a unique transfer number upon a successful call reservation request.

Click here to view the Retreaver Call Reservation guide.


Retreaver Webhook Configurator

Webhook Configuration can be used on Retreaver campaigns to:

  • Develop unique HTTP webhook integrations using configurable request properties.
  • Map webhook responses into Retreaver tags to influence call routing behaviour.
  • Utilize HTTP webhook integration templates across multiple campaigns and endpoints.

Click here to view the Retreaver Webhook Configurator guide.


Retreaver Endpoint/Buyer Revenue Conversion Postback

Endpoint/Buyer Revenue Conversion Postback system can be used to:

  • Allow endpoint/buyers to asynchronously trigger conversion events on routed leads.
  • Ensures that endpoint/buyer conversions will sync up & align with your conversion report.

Click here to view the Call Endpoint/Buyer Revenue Conversion Postback guide.


Retreaver Source/Publisher Payout Conversion Postback

Source/Publisher Payout Conversion Postback system can be used to:

  • Automatically trigger publisher conversion events when calls convert on your campaigns.
  • Ensures that source/publisher conversions will sync up & align with your conversion report.

Click here to view the Source/Publisher Payout Conversion Postback guide.

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